It's no Salfordinary City

Director of Public Health & Wellbeing
Salary:
£109,483 - £122,620

This is a rare and career-defining opportunity to shape the future of public health in one of the UK’s most ambitious and forward-thinking cities.

Greater Manchester has been selected as a national Prevention Demonstrator, and Salford is at the forefront of supporting the NHS to deliver its 10-year plan. In response, we are reimagining and elevating the role of Director of Public Health, placing it at the very heart of our organisation and city-wide leadership.

Reporting directly to our Chief Executive, Stephen Young, who also serves as the NHS Salford Place Based Lead, you will operate at the centre of local government and health system leadership. This enhanced role offers strategic influence across the whole of Salford’s health and care system, providing you with a platform to lead, innovate and leave a lasting legacy.

You will shape and drive the city’s public health agenda across prevention, population health management and wellbeing. Working in close partnership with the NHS, voluntary and community organisations, academic institutions and public services, you will help redefine what place-based leadership can achieve. Together, we will strengthen governance, embed prevention into everything we do, and take bold action to reduce health inequalities and improve the wider determinants of health.

As a core member of our Corporate Management Team, you will lead a highly respected, multi-professional public health team with a culture of excellence and collaboration. Salford offers a unique professional environment where research, evaluation and knowledge mobilisation are not optional extras but central to how we lead the city. You will have the opportunity to further develop university-informed, research-based practice and help shape Salford’s ambition to be a true learning organisation.

This is more than a statutory leadership role, it is an opportunity to grow your influence across system leadership, deepen your expertise in population health transformation, and work at the cutting edge of national prevention policy. You will be empowered to innovate, to test new approaches, and to build capability across the system while strengthening your own professional portfolio at the highest level.

We are seeking an inspiring and values-driven leader who can unite partners, motivate teams and build trusted relationships across complex systems. You will bring a strong track record of strategic impact and transformational change, alongside the credibility and emotional intelligence to operate at board level across sectors.

In Salford, you will find a city that is bold, collaborative and determined to tackle inequality head-on. This is your opportunity to make a profound and lasting difference, and to be part of something truly special.


Are you the extraordinary leader we need? Join a city that is proud of who we are and excited about where we're going!

For further information go to https://leadersinsalford.info/ or contact our consultants at Penna: Kelly Ridley on 07380 193 343, Julie Towers on 07764 791 736 or Nick Raper on 07715 690 463.

Recruitment timeline

The timetable below sets out the key dates in the recruitment process:

Closing date for applications - Friday 10th April 2026
Longlist meeting (no candidate involvement)- Thursday 28th May 2026
Shortlist meeting (no candidate involvement) - Tuesday 9th June 2026
Assessment centre - Thursday 11th June or Friday 12th June 2026
Final panel interviews - Monday 15th June 2026

Supporting Documents

Director of Public Health & Wellbeing Role Profile

Location

Chorley Road, Swinton, Salford, M275DA, United Kingdom

Job ID

2757

Supporting You Through Every Step of Your Journey

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This section brings together everything you need to succeed - from guidance on writing an authentic application to and understanding how to use AI responsibly.

You’ll also find information about our Greater Manchester commitments, including our inclusive employment schemes and standards, as well as tools to help you explore your potential pay, benefits and entitlements. We’re here to ensure you have the support you need at every stage.

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Your Pay, Your Benefits, Your Future

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Applying Authentically With AI: Our Greater Manchester Approach

Across Greater Manchester’s local authorities, we want to hear your genuine experiences, skills and motivations, expressed in your own words.

To keep our recruitment process fair and inclusive, please complete your application personally and follow the instructions carefully. AI can be used to support you - for example, to help structure your answers or as a reasonable adjustment - but your application should still reflect your authentic voice. If you do use AI as a support tool, a brief explanation helps us ensure an equitable selection process.

Applications that depend too heavily on AI‑generated content may not progress to shortlisting.

This guidance outlines acceptable and unacceptable uses of AI, along with suggestions for using it in a way that supports you while keeping your application true to you.

  1. What Is AI and How Do We Use It Across Greater Manchester?

    AI refers to technology that can create or refine content, such as text, ideas, summaries, or planning. It can help improve productivity, problem-solving, and creativity.

    We’re open to using innovative digital tools where they can help us work smarter and deliver better services for our residents. However, every use of AI is carefully considered to make sure it is ethical, responsible, and aligned with public-sector values.

    When it comes to recruitment, we take a human-centred approach.

    This means:

    • A trained hiring manager reads every application

    • Shortlisting is based on objective criteria required for the job

    • Interviews are conducted in person or via teams by the hiring manager for the role

    • All hiring decisions are made by hiring managers, not algorithms

    AI does not make decisions in our recruitment process and our managers are being upskilled to spot AI in applications, particularly when this might have been used in a way that doesn’t feel genuine. If something in an application raises a question or concern, we will test this out with assessments or at the interview stage to confirm authenticity.

    Our aim isn’t to catch anyone out but to make sure we’re getting to know the real you, giving every candidate a fair chance and finding the right person for the role.

  2. Using AI in Your Application

    When it comes to job applications, what matters most to us is you. We want to see your personality, your experience, and what excites you about joining our team. 

    We recognise that AI can be a helpful tool to support accessibility during the application process. If you choose to use AI for support, please read the instructions carefully and make sure your application is written in your own words, reflecting your genuine skills, knowledge, experience and enthusiasm.

    We’re looking forward to hearing your story.

  3. How to use AI Effectively and Responsibly

    Your application is your chance to show us:

    • Who you are

    • What you can bring

    • The values you hold

    • Why you want to make a difference

    AI can help you organise your thoughts or improve clarity but it cannot express your unique voice, experiences, or motivations.

    AI is most helpful when used to:

    • Help you structure the information you are providing to evidence the criteria

    • Give examples of how to use STAR (Situation, Task, Action, Result)

    • Proof-read to highlight grammar or spelling errors

    • Provide inspiration if you're finding it difficult to find the right words to explain something

    But remember: your honesty, lived experience, and motivations are irreplaceable.

  4. Do’s and Don’ts for Using AI in the Recruitment Process

    Do:

    • Use AI as a supportive tool, not a replacement

    • Ask AI to help tidy up your writing or clarify structure

    • Use it to brainstorm examples, then rewrite them in your own voice

    • Reflect on AI suggestions and adapt them to match your experience

    • Use AI to help with research, but express your understanding yourself

    Don’t:

    • Copy and paste AI-generated content directly into your application

    • Let AI exaggerate or invent experience you do not have

    • Rely on generic statements that don’t reflect the specific role requirements

    • Remove your individuality, we want to hear your voice